• Page and Tabular Layouts, A Professional Website

    For many of the sections of a professional website, there is the option to render the web page in either a tabular or page layout. This is true for all of the “experiences” and “body of work” sections and also the “blog” section. A section rendered as a “tabular” layout will display as a table… Continue Reading

  • Push Approach, Employment Seeking

    The traditional approach for seeking employment is to find a job listing and apply to it by email or filling out an online form. We call this a “push approach”, where you “push” a resume to a potential employer. Within this approach, there are two different strategies: applying to a few positions with unique resumes… Continue Reading

  • Pull Approach, Employment Seeking

    Companies are increasingly using web services to find talent for employment opportunities; for example, drawing from my own personal experience, I have recently been contacted by hiring personnel from three companies based on my LinkedIn profile. Having potential employers find you can take some of the onus off of you to search (and apply) through… Continue Reading

  • What is a Professional Website

    In 2010 I started to conceive my interpretation of a professional website and in the intervening years have evolved this interpretation considerably. I have analyzed potential competitor services, web services such as an online resume (or CV ) or a professional profile or simply a personal website. In addition, I am always coming up with new… Continue Reading

  • Getting Found With Professional Website

    Managing an organization’s website versus a personal website require very different marketing strategies, especially with SEO (“search engine optimization”) approaches. Typically an organization wants their website found in all search results when users search on keywords relevant to their business; for example, an online shoe store wants to be found in a Google search result… Continue Reading

  • Badge Concept: Professional Website

    Professionals often have to verify their proficiency in a technology, language, or skill; we will refer to the presentation and validation of this proficiency as a “badge”. Visually speaking, a badge could be a background image with overlaying content about the proficiency and perhaps a link to a third-party verification. A professional website currently promotes… Continue Reading

  • Organizational Approach: Collection of Professional Websites

    Organizations should consider adopting the use of a collection of professional websites. There are different ways an organization can utilize professional websites. First, a collection of professional websites can act like “biographies” often found on an About Us page of a corporate website. Second, a HR department could require applicants to submit links to their… Continue Reading