• Deciding to Go Mobile

    Companies with an established web presence must consider a mobile presence; this means having mobile apps that interact with its’ primary services. All major social media services have invested significantly to boost mobile accessibility. It was forced on them. Their monthly active users already consume services on mobile devices on par with computers; in the… Continue Reading

  • Generation Z, Mobile Natives

    While I looked into the ‘monthly average users’ for the big four social media services, I realized there is a major new trend: users are using mobile devices on par with regular desktops. According to a recent publication, Facebook has reached 1 billion monthly active users using mobile devices compared to 1.28 billion overall. And… Continue Reading